Search our publications to read about our work in more depth.
Research outputs
Jovica Breberina, Paurav Shukla & Veronica Rosendo-Rios,
2021, International Journal of Advertising
DOI:
Type: article
2021, Journal of Innovation and Knowledge, 6(4), 257-267
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Type: article
Hanne Knight, Mohamed Yacine Haddoud & Phil Megicks,
2021, Business Strategy and the Environment, 31(2), 633-647
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Type: article
2021, International Marketing Review, 38(6), 1308-1330
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Type: article
Palitha Konara, Carmen Lopez & Vikrant Shirodkar,
2021, Journal of World Business, 56(6)
DOI:
Type: article
Wai Wai (Joyce) Ko, Yantai Chen, Cheng Chen, Meng-Shan (Sharon) Wu & Gordon Liu,
2021, Journal of World Business, 56(6)
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Type: article
2021, European Journal of International Management, 1(1)
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Type: article
