Search our publications to read about our work in more depth.
Research outputs
Dina Khalifa & Paurav Shukla,
2021, The Conversation
Type: article
Stephen Wilkins, Joe Hazzam & Phil Megicks,
2021, Journal of Strategic Marketing, 1-16
DOI:
Type: article
Dina Khalifa & Paurav Shukla,
2021, Journal of Business Research, 129, 110-121
DOI:
Type: article
Jiao Feng, Jing Lyu, Hui Li & Qiang Lu,
2021, The Journal of Marketing Theory and Practice, 1-16
DOI:
Type: article
Aniruddha Pangarkar, Paurav Shukla & Charles Ray Taylor,
2021, Journal of Business Research, 127, 167-178
DOI:
Type: article
Sung Ho Han, Cheng Chen & Timothy Lee,
2021, International Journal of Hospitality Management, 94
DOI:
Type: article
2021, Industrial Marketing Management, 93, 446-465
DOI:
Type: article
